Valerio Cora of Acora Acoustics Corporation to Lead New Corporation For Audio Research Brand

Audio Research and Acora Acoustics will remain separate entities

[Minneapolis, May 17, 2023] - We are thrilled to announce that Valerio Cora, Founder and CEO of Acora Acoustics Corporation, will be at the helm of a new independent corporation dedicated to guiding the Audio Research brand toward a future that will grow its strengths and legacy. This strategic vision and process aims to uphold the visionary and uncompromised principles laid down by the esteemed William Z. Johnson, the founding father of high-end audio and the visionary behind ARC.

Our primary objective is simple yet profound: to continuously advance the art of audio reproduction while preserving the esteemed heritage and unwavering commitment to uncompromising quality that has become synonymous with this remarkable and prestigious brand.

Under Valerio Cora's leadership, along with his extensive experience and unwavering passion for audio excellence, we are confident in our abilities to chart a path forward that honors the legacy and core values of Audio Research, while embracing innovation and evolution. Audio Research and Acora Acoustics will remain separate entities, each following their own independent paths in the future.

As we begin this new chapter, we express our deep gratitude to William Z. Johnson for his vision and groundbreaking contributions which have laid the foundation for Audio Research's enduring reputation as a leader in the industry.

We look forward to sharing further updates and innovations as we embark on this new journey.

About Audio Research: Audio Research is a renowned name in the high-end audio industry, recognized for its unwavering commitment to audio excellence and dedication to preserving the heritage of sound reproduction. With a legacy spanning 53 years, Audio Research has become synonymous with uncompromising quality, meticulous craftsmanship, and unmatched sonic performance.

About Acora Acoustics Corporation: Acora Acoustics Corporation, founded by Valerio Cora, is a respected player in the audio industry known for its commitment to precision engineering, innovative designs, and delivering exceptional audio experiences. Acora Acoustics Corporation shares a common passion for high-fidelity sound reproduction and aligns with Audio Research's mission to advance the boundaries of audio technology.

Valerio Cora | Acora Acoustics Corporation

CEO

165 Milner Ave, Scarborough, Ontario M1S 4G7

Tel/Fax 647.812.3933

Email: valerio@acoraacoustics.com

Acora Acoustics

Comments

2023-05-18 11:55:44 AM

Anthony J Russo wrote:

Good news ! AR makes great audio equipment .New stuff is outta reach to some. Would love to see a pre amp with MM/MC switch and Mono .@ an affordable price. Years ago you had it all there on a receiver or pre -amp /amp . It was nice to dial in on sound. It seems many high end manufactures overlook the (lower -end)market.Yet take Yamaha for example They go high to low and manages to keep afloat. As well as a few others.
2023-05-18 04:40:08 PM

Anton wrote:

Dumb business question: If the new owner has no R & D cost to cover for pre-existing models, wouldn't the cost be greatly reduced? I know that Hi Fi doesn't work this way, but it seems past sunk cost is now something that could be factored out of the price. Again, Hi Fi, so not gonna happen. It will be interesting to follow their new endeavor!
- 2023-05-19 12:41:10 PM
  
  Anthony J Russo wrote:
  
  Why is it a dumb business question when half the electronics are sourced from China .
- 2023-05-19 03:00:30 PM
  
  bwb wrote:
  
  You can't just single out certain line items and say they have no value as sunk costs. The R&D costs for previous products is baked into the price they paid for the whole package. The inventory, building, value of the brand, existing debt, etc.
  - 2023-05-19 03:26:19 PM
    
    Anthony J Russo wrote:
    
    The cost always gets passed on to the consumer .
  - 2023-05-19 04:20:40 PM
    
    Anton wrote:
    
    I get you, but you think they paid ‘full retail’ for the company?
- 2023-05-19 06:36:03 PM
  
  Joe Schmoe wrote:
  
  Nothing works like that. That would be like General Motors having a supplier go out of business and then GM goes and buys all their finished goods for 10 cents on the dollar, and then someone says: Well that's GREAT, they can reduce the price of each car by 11 dollars for 6 months! They don't do that....WHY? Because the public was paying x number of dollars for the cars. Everything Audio Research makes is offered to the public at a prevailing price based on their research of what the market will bear. When they are correct and they can turn the right number of units, they prosper. When they are wrong, they cannot pay their bills, and eventually they go broke and have to change hands or shut down. They like many others HAVE BEEN WRONG, but whether their R&D is covered as a sunk cost is not enough to make them viable, or make their products cheaper....
2023-05-19 02:06:35 AM

Fielding wrote:

How depressing!
2023-05-21 02:18:17 PM

Shawn Walker wrote:

Happy for the ARC team that they have a "white knight" but find it odd the message hasn't appeared elsewhere yet, esp the ARC website or social media pages. Perhaps it still needs to be approved by creditors?
- 2023-05-22 05:01:40 PM
  
  bwb wrote:
  
  Perhaps they don't see an upside to telling potential customers that the company was on the verge of bankruptcy. It really doesn't inspire any confidence in the long term viability of the company. maybe they don't want to promote it.. ..
  - 2023-06-10 07:34:04 PM
    
    Andrew Rahl wrote:
    
    The receiver filed the acquisition papers in court May 26. The price was $1.088 million free and clear of all liens and encumbrances and the sale included all of the assets except cash and bank accounts. The deal was funded and closed in escrow subject to court approval, which presumably the court will consider at the next hearing scheduled for June 20. So far, no objections to the sale have been filed.